The Podium is Sharon Merrill’s investor relations blog. We are a Boston-based investor relations and corporate communications strategic advisory firm. The Podium will serve as a forum for discussing ideas related to communications. We will start the conversation by “stepping up to the podium” to share our views on a diverse range of communications topics, which we hope will engage our readers in a constructive dialogue. Subjects for discussion will include strategic messaging, social media, media relations, disclosure issues, regulation, guidance, market conditions, crisis management, IPOs and many other issues that affect our roles as communications professionals.